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5 Ways Tech is Rewriting Society’s Rules

By |November 27th, 2016|Artificial Intelligence, News, Outside Sources*, Sample Reports, Uncategorized|

Technology is advancing so rapidly that we will experience radical changes in society not only in our lifetimes but in the coming years. We have already begun to see ways in which computing, sensors, artificial intelligence and genomics are reshaping entire industries and our daily lives. As we undergo this rapid change, many of the old assumptions that we have relied on will no longer apply. Technology is creating a new set of rules that will change our very existence.

Here are Five:

  1. Anything that can be digitized will be.
    Digitization began with words and numbers. Then we moved into games and later into rich media, such as movies, images and music. We also moved complex business functions, medical tools, industrial processes and transportation systems into the digital realm. Now, we are digitizing everything about our daily lives: our actions, words and thoughts. Inexpensive DNA sequencing and machine learning are unlocking the keys to the systems of life. Cheap, ubiquitous sensors are documenting everything we do and creating rich digital records of our entire lives.
  2. Your job has a significant chance of being eliminated.
    In every field, machines and robots are beginning to do the work of humans. We saw this first happen in the Industrial Revolution, when manual production moved into factories and many millions lost their livelihoods. New jobs were created, but it was a terrifying time, and there was a significant societal dislocation (from which the Luddite movement emerged).The movement to digitize jobs is well underway in low-salary service industries. Amazon relies on robots to do a significant chunk of its warehouse work. Safeway and Home Depot are rapidly increasing their use of self-service checkouts. Soon, self-driving cars will eliminate millions of driving jobs.

    We are also seeing law jobs disappear as computer programs specializing in discovery eliminate the needs for legions of associates to sift through paper and digital documents. Soon, automated medical diagnosis will replace doctors in fields such as radiology, dermatology, and pathology. The only refuge will be in fields that are creative in some way, such as marketing, entrepreneurship, strategy and advanced technical fields. New jobs we cannot imagine today will emerge, but they will not replace all the lost jobs. We must be ready for a world of perennially high unemployment rates. But don’t worry, because …

  3. Life will be so affordable that survival won’t necessitate having a job.
    Note how cellphone minutes are practically free and our computers have gotten cheaper and more powerful over the past decades. As technologies such as computing, sensors and solar energy advance, their costs drop. Life as we know it will become radically cheaper. We are already seeing the early signs of this: Because of the improvements in the shared-car and car-service market that apps such as Uber enable, a whole generation is growing up without the need or even the desire to own a car. Health care, food, telecommunications, electricity and computation will all grow cheaper very quickly as technology reinvents the corresponding industries.
  4. Your fate and destiny will be in your own hands as never before.
    The benefit of the plummet in the costs of living will be that the technology and tools to keep us healthy, happy, well-educated and well-informed will be cheap or free. Online learning in virtually any field is already free. Costs also are falling with mobile-based medical devices. We will be able to execute sophisticated self-diagnoses and treat a significant percentage of health problems using only a smartphone and smart distributed software.Modular and open-source kits are making DIY manufacture easier, so you can make your own products. DIYDrones.com, for example, lets anyone wanting to build a drone mix and match components and follow relatively simple instructions for building an unmanned flying device. With 3-D printers, you can create your own toys. Soon these will allow you to “print” common household goods — and even electronics. The technology driving these massive improvements in efficiency will also make mass personalization and distributed production a reality. Yes, you may have a small factory in your garage, and your neighbors may have one, too.
  5. Abundance will become a far bigger problem than poverty.
    With technology making everything cheaper and more abundant, our problems will arise from consuming too much rather than too little. This is already in evidence in some areas, especially in the developed world, where diseases of affluence — obesity, diabetes, cardiac arrest — are the biggest killers.

These plagues have quickly jumped, along with the Western diet, to the developing world as well. Human genes adapted to conditions of scarcity are woefully unprepared for conditions of a caloric cornucopia. We can expect this process only to accelerate as the falling prices of Big Macs and other products our bodies don’t need make them available to anyone.

Source: 6 Big Ways Tech Is Rewriting Society’s Rules

Augmented Reality Market Size Report, 2024

By |November 27th, 2016|Artificial Intelligence, Charts & Graphs, Market Data, Outside Sources*, REPORTS & ANALYSIS, Sample Reports, Uncategorized, Virtual Reality|

The Augmented Reality (AR) market size was USD 640.2 million in 2015. The increasing scope of applications across different industries, such as medical, retail, and automotive is expected to drive demand over the forecast period. AR technology is in the nascent stage with a huge growth potential, and has attracted large investments contributing to the industry growth.

According to the TechCrunch, “Over USD 1.1 billion has been invested in the last two months in this space. Investors are raising funds for the increasing number of startups”. For example, Magic Leap has received an investment of USD 590 million since 2014 for its head-worn device. Another technological advancement is the smart contact lens, which can automatically remove unsafe optical radiation. The smart contact lens consists of a small display that can project images into the wearer’s eye, an antenna, a camera, and motion sensors.

Recently, in 2016, Samsung has filed a patent for these lenses, which is fitted with a camera and image display in South Korea. Google is also developing glucose-sensing contact lenses that could help in detecting diabetes by continuously monitoring the glucose level. AR offers a large number of technology solutions to the retail industry, which improves interaction between retailers and customers. Emerging trends such as pop-up stores in the retail segment is anticipated to fuel growth. Gesture-based technology is an important part of pop-up stores, along with a camera and iPad catalog, as they aim at encouraging customer participation.

Furthermore, retailers willing to enter the online shopping industry find the lack of interaction with physical products as a barrier to making purchases. AR enables virtual trial rooms, which allow customers to try on products online. For example, De Beers has a tool that allows consumers to virtually try on jewelry. Thus, technological innovations related to high-end products with enhanced features are expected to offer abundant opportunities over the forecast period.

Asia Pacific Augmented Reality Market Revenue by Component, 2014 – 2024 (USD Million)

Component Insights

The AR software segment dominated the market with a revenue share of over 95% in 2014. However, the hardware segment is expected to witness a substantial growth at a CAGR of nearly 90% by 2024.

AR systems have three basic hardware components, sensors, processors, and displays. Innovations in hardware, such as the development of smart contact lens and advanced HMDs equipped with AR processors, are expected to induce substantial growth prospects for hardware equipment over the future.Display InsightsThe smart glass segment is expected to witness a significant growth on account of the increasing demand in the industrial and enterprise sectors. Advancements in smart glasses with more miniaturization, improved battery life, and better field of view may increase the segment demand.Head-mounted displays (HMDs) are expected to dominate the market accounting for over 65% of the overall revenue by 2024.

Several companies in the industry are working on developing HMDs for AR with advanced features. For instance, the modern HMDs are capable of employing sensors of six degrees of freedom that allow free head movement.Furthermore, the rising R&D activities in this segment are expected to gain momentum. For instance, the Korean Advanced Institute of Science and Technology (KAIST) has developed a high-performance HMD, which has an inbuilt augmented reality processor that would propel the demand.

Application Insights

The automotive application segment is expected to grow at a CAGR of nearly 75% from 2016 to 2024, owing to the increasing adoption of AR across the automotive industry. Several automotive companies have started employing AR into their advertising campaigns. For example, in 2008, MINI developed a print advert that uses a webcam and a desktop computer. It provides the viewers with a 3D walk-around of its new car by augmenting the print advert. Moreover, the automotive industry players are developing apps to enhance the driving experience, which is expected to be a high impact rendering driver.The industrial sector contributed around 20% of the revenue share in 2015, which is expected to witness a decent growth at a CAGR of nearly 70% for 2016 to 2024.Increasing scope of applications in complex machinery, maintenance, and assembly, is expected to augment expansion, which will result in achieving tangible profits.

Regional Insights

The Asia-Pacific augmented reality industry accounted for over 19% in 2015, growing at a CAGR of over 80% from 2016 to 2024. China is expected to drive the regional growth with the increasing investments in AR devices and software. The mobile AR market in China is driven by the proliferation of the smartphone industry.

Local vendors such as Renren, Tencent and Baidu have invested in the technology and are expected to launch nume

Source: Augmented Reality (AR) Market Size | Industry Report, 2024

Global Wearables Shipment Forecast, by Device (Business Insider)

By |November 21st, 2016|Forecasts (In-Depth), Market Data, Outside Sources*, Sample Reports, Smart Watches, SMARTWATCHES, Uncategorized|

This research report highlights the key features, forecasts, trends and market dynamics needed to spur adoption of wearable smartwatch devices.

Source: Smartwatch & Wearables Research: Forecasts, trends, market, use cases – Business Insider

Flexible Display Growth Expected to Accelerate in 2015 [DisplaySearch blog]

By |December 8th, 2014|Charts & Graphs, Flexible Displays, Market Data, Outside Sources*, Sample Reports, Statistics & Chartables|

Flexible displays cover a wide variety of applications and form factors. Flexibility may refer to all, some, or only one attribute of the display application, manufacturing process, or materials used. We define flexible displays as those not only that can be bent or folded when active, but also those manufactured on flexible substrates and/or using a flexible processes.

Although foldable displays have not yet been commercialized, since late 2013, a variety of displays fabricated on plastic substrates have come to market. These first generation flexible displays offer the benefits of being very thin, light, and rugged. They also enable device design freedom with curved features.

Figure 1: Examples of Commercialized Flexible AMOLEDs

Source: Flexible Displays Technology and Market Forecast Report

As production of cell phones and smart watches that use flexible displays ramps up in 2015, the market is forecast to increase almost 9X over 2014. This nearly exponential advance is being enabled by rapid flexible manufacturing capacity growth as both LG Display and Samsung increase capacity on current lines and Samsung begins production at its new flexible dedicated A3 line.

In the short term, there is some market visibility based on capacity and production plans. However, looking further into the future, long-range forecasting of the flexible display market is highly complicated for multiple reasons. Some of the manufacturing technology required for the rapid growth of flexible displays is either unproven in mass production or has not been developed yet. Demand for flexible displays is highly price elastic. Even if the technology is feasible, it will need to be cost competitive with conventional displays.

In 2016 and beyond, there is little visibility. To provide borders on the range of possible market outcomes, we forecast the flexible display market in three scenarios according to technology developments and generation definitions analyzed in the Flexible Displays Technology and Market Forecast Report. Under the likely demand scenario, flexible display revenue is projected to grow at a compound annual growth rate of 119% from 2013 and exceed $20 billion in 2021.

Figure 2: Flexible Display Market Revenue Forecast

Source: Flexible Displays Technology and Market Forecast Report

Over the forecast range, and particularly beyond 2020, we assume there is more downside risk in the baseline forecast than potential in the upside forecast. The reason for this is the substantial amount of new manufacturing technology that not only needs to be developed, but must also meet cost targets and be ramped to high volume production in order for larger size applications to adopt flexible displays.

Regardless of the remaining challenges and unknowns about how fast and how far the market will grow in the long run, our outlook remains optimistic. From a simple applications perspective, any current rigid FPD could be replaced by thin, light, unbreakable, and even low-cost flexible alternatives. Also, flexibility may create new applications, some of which we may not have even imagined yet. These are the factors that are generating so much intense interest in flexible displays now. In 2015, flexible display commercialization is expected to accelerate. In the long-run, flexibility offers the pro

Posted by Charles Annis in DisplaySearch, Equipment, Small and Medium Displays on December 1, 2014  |  0 Comments

Apple Watch helps to Grow Demand for all SmartWatches [MarketWatch.com]

By |December 5th, 2014|Apple, Charts & Graphs, Consumer Wearables, Market Data, Outside Sources*, REPORTS & ANALYSIS, Sample Reports|

SAN FRANCISCO (MarketWatch) – For a product that so far has no price tag, no confirmed release date and is still awaiting federal authorization before it can go on sale, the Apple Watch is already considered by many to be redefining the nascent smartwatch market.

Apple Watch is already considered by many to be redefining the nascent Smartwatch market.

And Apple’s AAPL, -0.38% decision to get into the smartwatch sector is enough to make consumers consider buying a smartwatch of any kind, according to research from UBS analyst Steven Milunovich.

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On Monday, Milunovich said that a UBS study based on 4,000 respondents showed that 10% of those surveyed said they were “very likely” to buy a smartwatch over the next 12 months. Milunovich also said that about two-thirds of those who said they were likely to buy a smartwatch would be making the purchase in addition to, rather than in place of, a traditional watch.

The worldwide smartwatch market is relatively small, and generated $700 million on sales of just 3.1 million such timepieces in 2013, according to Milunovich, who included FitBands with displays as part of the sales figures.

The top-selling smartwatch last year was the Galaxy Gear from Samsung, with 800,000 units sold and a 34% market share.

Milunovich reiterated that he estimates Apple will sell 24 million Apple Watches during the first nine months that the devices are on sale, a figure that is based on the possibility that 10% of current iPhone owners will buy one of the new gadgets. Apple Watch owners will also need an iPhone 5 or later phone in order to access all of the Apple Watch’s capabilities.

“Apple can’t afford to have a poor consumer experience with version one of any product,” Milunovich said. “The question is whether the first version will be sufficient to create substantial [consumer] demand.”

Milunovich, who has a buy rating and $125-a-share price target on Apple’s stock, estimates that the average selling price of the Apple Watch will be about $420 per device, and that Apple could grow sales of the Apple Watch to almost 68 million units by 2018.

Apple shares were off by almost 3% at $115.38 in late trading Monday.

Gartner in 2015, 50 Percent People to Pass-Up Smart Wristband for a SmartWatch Instead

By |December 5th, 2014|Charts & Graphs, Consumer Wearables, Forecasts (In-Depth), Outside Sources*, Sample Reports|

Wearable Electronic Fitness Devices Market Still Poised for Strong Growth

Wearable electronic devices for fitness shipments are forecast to reach 68.1 million units in 2015, down from 70 million units in 2014, according to Gartner, Inc.

This temporary dip in sales will be driven by an overlap in functionality between smart wristbands, other wearable fitness monitors and smartwatches. However, the market for smart wristbands and other fitness monitors will rebound in 2016 because of versatile designs and models with lower-cost displays.

“Fitness wearables are used for tracking health, which goes hand-in-hand with fitness and wellness,” said Angela McIntyre, research director at Gartner

“Consumers will be able to integrate the data from most wearables into a single account where their data can be analyzed using cognizant computing to provide useful insights to wearers.

Funding initiatives from Qualcomm, Apple (HealthKit), Google (Google Fit), Samsung (S.A.M.I.), Microsoft, Nike and Intel, among others, will build on early innovation in wearable fitness and health monitoring and create the infrastructure for merging data relevant to health and fitness.”

The five main fitness wearable form factors are

  1. smart wristbands,
  2. sports watches,
  3. other fitness monitors,
  4. heart rate monitor chest straps
  5. smart garments.

Sports watches and chest straps are well established, compared with smart wristbands first popularized by the Jawbone Up, which launched in 2011. However, Gartner believes that the smart garment product category has the greatest potential for growth going forward because the category is emerging from the testing phase and smart shirts are available to athletes and coaches of professional teams. Smart garment shipments are forecast to grow from 0.1 million units in 2014 to 26 million units in 2016 (see Table 1).

– Table 1 —
Worldwide Wearable Electronic Fitness Devices Shipments Forecast, 2013-2016

Gartner Says in 2015

Source: Gartner (October 2014)

For the present, however, smart wristbands and other fitness monitors are the most popular form factors.

“Smartwatches having retail prices of $149 or more will typically have the capability to track activity and have accelerometers and gyroscopes similar to their smart wristband cousins,”

said Ms. McIntyre. “The smartwatches differ from smart wristbands in that smartwatches need to display the time and have a user interface oriented around communication. However, some smart wristbands have the ability to display and send text messages. The overlap in functionality between smart wristbands and smartwatches is expected to continue.”

Gartner further predicts that in 2018 through 2020, 25 percent of smart wristbands and other fitness monitors will be sold through nonretail channels.During this time scale, smart wristbands and other fitness monitors will be offered increasingly by gyms, wellness providers, insurance providers, weight loss clinics or employers, sometimes at subsidized prices or for free.
These companies will serve as a growing distribution channel for device manufacturers. The new channels also result from fitness monitors being integrated into employee badges or identification bracelets for access control.

Business-to-consumer (B2C) companies will have rewards or gamification linked to the use of wearables as a way of keeping customers engaged with their brands.

More detailed analysis is available in the report Forecast: Wearable Electronic Devices for Fitness, Worldwide, 2014.
The report is available on Gartner’s website at http://www.gartner.com/document/2882518.

Wearable Device Market Growth to be Bumpy as Value Proposition is Established, [NPD DisplaySearch]

By |December 1st, 2014|Market Data, Outside Sources*, Sample Reports|

Outlook for wearables varies depending on relative value of fashion, function, health and other benefits

—The market for wearable devices, like activity trackers, notifier bands, smart watches, and head-mounted displays, first took off in 2013, and momentum could drive the market as high as 48 million units this year and 91 million in 2015. However, according to the NPD DisplaySearch Wearable Device Market and Forecast Report, the market is expected to experience a slow down after 2015, as consumers rebound from the initial hype.

“We expect that the dynamics of the wearables market will be similar to DVD, LCD TV, smartphones, and other digital consumer markets with commoditized hardware,” according to Paul Gray, director of European TV research for NPD DisplaySearch. “The arrival of Samsung, LGE, and other large, cost-efficient manufacturers to the wearables market would bring prices and margins down.”

Figure: NPD DisplaySearch Forecast Scenario (Total Shipments in Thousands)

Source: NPD DisplaySearch Wearable Device Market and Forecast Report

Given the significant uncertainties in consumer adoption, retention, and product development, NPD DisplaySearch developed three scenarios for the market forecast: Forward into the Past, Incidental to Essential, and Persuasive and Pervasive. The expected slowdown and subsequent return to stronger growth is evident in all three scenarios.

The Forward into the Past Scenario

In the first forecast scenario, Forward into the Past, wealthy early adopters are the first owners, and these high-status individuals reinforce the desirability of wearable devices. Market adoption eventually trickles down to less tech-enabled consumers as prices drop, but as fashion fades, the market shrinks dramatically before becoming established. Over time, continued price erosion leads to market expansion.

In this scenario, China is expected to dominate demand due to its huge market and strong smartphone uptake. However, a strong fashion effect would cause a surge and then backlash in China in 2017. North America and Europe would experience a slower decline than China in 2017. “Chinese shipments would then accelerate later in 2017, as unbranded and local suppliers gain share by selling wearable devices at low prices,” Gray said.

The Incidental to Essential Scenario

In the second forecast scenario, Incidental to Essential, what starts out as a casual purchase becomes essential due to the intrinsic usefulness of wearable devices. Like Apple’s iTunes, consumers become locked-in and loyal to combinations of devices and services.

In this scenario, China again dominates demand for the same reasons. However, in this scenario a more limited fashion effect causes a surge and then decline in China in 2016.The decline is limited in North America and Europe by the dominance of a few brands that can maintain sales through bundling strategies. China accelerates in the later part of the forecast, as unbranded and local suppliers gain share. Strong branded offerings cause a market surge in all regions, especially North America, where adoption is locked in. “Driven by an early shrinkage in 2016, consolidation is rapid, allowing a small number of brands to strengthen their positions,” Gray noted.

The Persuasive and Pervasive Scenario

The Persuasive and Pervasive forecast scenario reveals a more positive shipment outcome than the Incidental to Essential scenario in that the health benefits of wearable devices become significant, while body sensing becomes a critical part of everyday life, triggering medical intervention, providing security and identification, and even daily living assistance. Private and public healthcare providers recommend wearable technologies to their patients.

While China again dominates demand in the longer term, it would be relatively slow to grow. In this scenario the fashion effect would again be minimal, as the primary driver in the market is healthcare applications. The market is forecast to plateau in 2016 but does not decline overall. North America is the earliest adopter of wearables, reinforced by social networking. Chinese market growth would accelerate again in 2017, as local suppliers gain share at lower prices. “Increased concern about healthy living in China and similar concerns in Europe could lead healthcare providers to recommend activity-tracker devices to their patients,” Gray said.

About The NPD Group, Inc.
The NPD Group provides global information and advisory services to drive better business decisions. By combining unique data assets with unmatched industry expertise, we help our clients track their markets, understand consumers, and drive profitable growth. Practice areas include automotive, beauty, consumer electronics, entertainment, fashion, food/foodservice, home, luxury, mobile, office supplies, sports, technology, toys, and video games. For more information, visit npd.comand npdgroupblog.com. Follow us on Twitter at @npdtech and@npdgroup.

DIY Devices Becoming Cool as Over 5 Million Additional Households Adopt Smart Home Systems in 2014

By |December 1st, 2014|Market Data, News, Sample Reports|

Spending on smart home systems and services in the US will hit $18 billion in 2014 and more than double to $39 billion by 2019 according to Strategy Analytics’Smart Home Strategies latest forecast.  Apple, Google and Samsung are among the big consumer brands posturing for position in the market as ADT, Vivint, Comcast and AT&T drive growth in the interactive security market. The competitive dynamics shaping the market are described in “Handicapping the US Smart Home Horserace”.

Click here for a copy of the report: http://sa-link.cc/C7

Key findings from the report:

Security service providers will drive revenue growth in the US market as ADT and Vivint run neck and neck in front with each having more than 800,000 residential subscribers and FrontPoint, the online reseller Alarm.com’s platform, not far behind.

Comcast’s Xfinity Home is likely to catch up with the frontrunners in 2014 with AT&T’s Digital Life also in the chaseLowe’s Iris self-monitoring and control system currently has a big lead on Home Depot for the DIY customer, but Staples, Amazon and Smartlabs, with Microsoft now selling INSTEON devices in its stores, will intensify the battle for DIYers.

Apple’s HomeKit caused a stir when introduced in June,  It has perked up iOS devotees to smart home applications, but it remains a dark horse in the race.

Google’s Nest acquiring Dropcam adds another cool product to their portfolio and another point of “learning” about what goes on in homes for future Google/Nest applications.

Quote by Bill Ablondi, Director, Smart Home Strategies said:
“Interactive security will take the revenue lead from professionally installed home
control and entertainment systems in the overall US smart home market and Nest’s acquisition
of Dropcam signals Google’s desire to become a disruptive force in this market.”

Apple Watch expected to galvanise wearable technology

By |November 9th, 2014|Apple, Outside Sources*, REPORTS & ANALYSIS, RESEARCH & DEVELOPMENT, Sample Reports, Statistics & Chartables|

Wearable Technology Show

A report from Juniper Research has revealed that the global retail revenue from smart wearable devices will treble by 2016, before reaching $53.2 billion by 2019.

It says that the market will be driven by an increase in sales of premium smart watches and smart glasses over the next five years.

The extensive new report – Smart Wearable Devices: Fitness, Glasses, Watches, Multimedia, Clothing, Jewellery, Healthcare & Enterprise 2014-2019 – asserts that the recent entry of key industry players within the wearables sector has helped fuel an explosion of new devices in this increasingly crowded market. However, it argues that vendors still need to get over the ‘technology first’ attitude and think in terms of consumer benefits for an increased product adoption.

The research observed that consumers are still unsure about the use case for many wearable devices, including watches and glasses. In particular, consumers are hesitant to adopt wearable companion devices with functionality that is very similar to that of smartphones.

Many of the recent developments, and much of the hardware, in the sector have come from start-ups and smaller companies. Key players have begun focusing on platform promotions, such as Google’s Android Wear, Samsung’s SAMI data architecture or Intel’s Edison design platform. This enables them to respond easily to new device developments, rather than developing the devices themselves.

Meanwhile, Juniper anticipates that many of the more advanced technologies for wearables will be developed first for the enterprise and healthcare segments, which have clearer use cases. These segments will drive wearable technology forward, before being adapted for the consumer sector.

Other key findings include:

· Smart watches will replace fitness wearables as the most purchased wearables category by 2017.

· With smartphones increasingly becoming commoditised, wearables will remain companion devices, with many tied to specific operating systems to differentiate offerings.

NextMarket – Forecast: Over 50% of smartwatches shipped in 2014 to run Android acco

By |October 12th, 2014|Forecasts (In-Depth), Market Data, Outside Sources*, REPORTS & ANALYSIS, RESEARCH & DEVELOPMENT, Sample Reports|

Seattle – In 2014, the smartwatch market is expected to grow to 15 million shipments worldwide, up from 5 million shipments in 2013. According to a new report from NextMarket Insights, this strong growth is expected to provide a new market opportunity for Android moving forward, as the mobile operating system is expected to account for 53% of all smartwatches in the coming year.

“Today’s market for smartwatches is a mix of realtime operating systems based on FreeRTOS (such as the Pebble OS and the MetaWatch OS) and Android,” says Chief Analyst, Michael Wolf. “As Samsung enters the market and Google possibly builds upon its acquisition of WIMM, we expect Android-based smartwatches to see significant growth in the coming year.”

As the smartwatch market grows, a new opportunity will arise for app developers for Android and other smartwatch operating systems. Samsung has already began courting app developers for the Android-based Galaxy Gear, and Pebble has built a sizable base of watchface and app developers for the Pebble OS.

“We expect that the number of developers creating for wearables and smartwatches in particular will grow substantially over the next few years,” says Wolf. “Given the oversaturated smartphone app market, we believe that the smartwatch market could provide a new opportunity to develop smartwatch-optimized apps across a number of categories.”

Apple is expected to ship a smartwatch in the next six to twelve months, which will also spur additional interest in the smartwatch category.  By 2017, NextMarket Insights expects iOS to account for a quarter of all smartwatch operating systems.

The report, Smartwatch Forecast 2013-2020, is available today for purchase. A complimentary copy of the report’s executive summary is available  here. 

You can find NextMarket’s smartwatch resource site here