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Flexible Display Growth Expected to Accelerate in 2015 [DisplaySearch blog]

By |December 8th, 2014|Charts & Graphs, Flexible Displays, Market Data, Outside Sources*, Sample Reports, Statistics & Chartables|

Flexible displays cover a wide variety of applications and form factors. Flexibility may refer to all, some, or only one attribute of the display application, manufacturing process, or materials used. We define flexible displays as those not only that can be bent or folded when active, but also those manufactured on flexible substrates and/or using a flexible processes.

Although foldable displays have not yet been commercialized, since late 2013, a variety of displays fabricated on plastic substrates have come to market. These first generation flexible displays offer the benefits of being very thin, light, and rugged. They also enable device design freedom with curved features.

Figure 1: Examples of Commercialized Flexible AMOLEDs

Source: Flexible Displays Technology and Market Forecast Report

As production of cell phones and smart watches that use flexible displays ramps up in 2015, the market is forecast to increase almost 9X over 2014. This nearly exponential advance is being enabled by rapid flexible manufacturing capacity growth as both LG Display and Samsung increase capacity on current lines and Samsung begins production at its new flexible dedicated A3 line.

In the short term, there is some market visibility based on capacity and production plans. However, looking further into the future, long-range forecasting of the flexible display market is highly complicated for multiple reasons. Some of the manufacturing technology required for the rapid growth of flexible displays is either unproven in mass production or has not been developed yet. Demand for flexible displays is highly price elastic. Even if the technology is feasible, it will need to be cost competitive with conventional displays.

In 2016 and beyond, there is little visibility. To provide borders on the range of possible market outcomes, we forecast the flexible display market in three scenarios according to technology developments and generation definitions analyzed in the Flexible Displays Technology and Market Forecast Report. Under the likely demand scenario, flexible display revenue is projected to grow at a compound annual growth rate of 119% from 2013 and exceed $20 billion in 2021.

Figure 2: Flexible Display Market Revenue Forecast

Source: Flexible Displays Technology and Market Forecast Report

Over the forecast range, and particularly beyond 2020, we assume there is more downside risk in the baseline forecast than potential in the upside forecast. The reason for this is the substantial amount of new manufacturing technology that not only needs to be developed, but must also meet cost targets and be ramped to high volume production in order for larger size applications to adopt flexible displays.

Regardless of the remaining challenges and unknowns about how fast and how far the market will grow in the long run, our outlook remains optimistic. From a simple applications perspective, any current rigid FPD could be replaced by thin, light, unbreakable, and even low-cost flexible alternatives. Also, flexibility may create new applications, some of which we may not have even imagined yet. These are the factors that are generating so much intense interest in flexible displays now. In 2015, flexible display commercialization is expected to accelerate. In the long-run, flexibility offers the pro

Posted by Charles Annis in DisplaySearch, Equipment, Small and Medium Displays on December 1, 2014  |  0 Comments

[Report] Flexible Display Technology and Market (2007~2017)

By |December 8th, 2014|Flexible Displays|

[Report] Flexible Display Technology & Market (2007~2017)

When will Flexible Display Push into Market?

The flexible display market will grow fast backed by two big market sectors grouped into e-paper technology-centered new diverse applications and the conventional markets.

7-inch and smaller flexible displays based on e-paper technology are expected to create a new market segment in the field of new e-book applications from 2008, on the strength of light and slim designs and excessively low power consumption, despite uncompetitive quality features such as image quality and color compared to the conventional TFT-LCD.

In Europe, early adaptors such as Polymer vision and Plastic Logic have already entered a commercialization phase of e-book, and meanwhile Korea’s Samsung Electronics, LG.Philips LCD and numerous Japanese firm that have capabilities of starting massive volume production and creating markets are making preparations for jumping into the market with a wide range of technologies.


Flexible Display Market – Demand Forecasts (Revenues Basis)

High-end mobile phones incorporating 3-inch range and smaller LCD or OLED-based flexible displays will appear in the market from 2011, and other diverse applications as well as 4-inch to 9-inch OLED-based mobile phones will begin adopting flexible displays from 2013.

It’s obvious that the advent of flexible displays that has quality equal to the conventional TFT-LCDs will accelerate significantly replacement of all application markets.

From 2016, in the LCD or OLED technology-based 10-inch and larger display market, new products with a new design and concept completely different from the conventional applications such as notebook PCs, televisions and monitors are projected to be developed and become available commercially.

In the field of replacement markets of the conventional applications, the mobile phone is the most promising application in the short term (within 5 years ), and the large-format displays, 10-inch and larger, including televisions, notebook PCs and monitors will contribute largely to the flexible display market growth in the long run (9 years later)


    The flexible display market value is predicted to surge from $280 million in 2010 to $5.9 billion in 2015 and $12.2 billion by 2017.

In the long term, the flexible display market will go through a process of simplification and integration of the traditional diverse kinds of displays into technology based on the most efficient one or two displays. In addition, the market will bring an emergence of new displays for notebook PCs, monitors and televisions with a totally different concept from hitherto one, or a new display application with a new concept design and feature integrating these functions.


Figure. Flexible Display Roadmap

To flesh out the flexible display market in this report, Displaybank offers an objective principle of demand growth in the flexible display market and rational calculation of market demand taking into account the steps of technology development.

The ultimate aim of this report is to help a number of companies, organization, and research institutes all over the world that are engaging in R&Ds of flexible displays open up the flexible market with solid belief and confidence for the future.



*inquires* |  Sarah Han  |  +82.31.704.7188 (#114)  |  sarah@displaybank.com  


Flexible display market to reach $67.7 billion by 2023 [Solid State Technology]

By |December 8th, 2014|Flexible Displays, Statistics & Chartables|

The display industry has developed towards in realizing large-screen and high quality image so far. But in the future, the development directions would go toward the reasonably priced flexible displays. Flexible displays are lighter, thinner, and unbreakable, compared to the existing glass substrate using displays. With such traits, flexible displays are expected to replace the existing market that the conventional displays could not enter due to the limits in application, and to enter new markets.

IHS Electronics & Media (E&M) recently published an Emerging Displays Report – Flexible Displays Technology – 2013, which contains the flexible display technology development trends and R&A conducted by related companies. It also provides the outlook for the flexible display market through 2023.


According to the report, the flexible display market will grow to $1.3 billion in 2016, and then continuously make a rapid growth to $67.7 billion by 2023, accounting for about 20% of the total flat display market. Shipments of flexible displays will amount to 24 million units in 2016, and the figure is expected to expand to 1.8 billion by 2023, making up about 25% of the total flat display market.

The flexible display market will not only replace the existing display market, but also create markets for new kinds of display applications, driving the growth of the display market. The report forecasts that the substitute market will amount to $900 million in 2016 and hike to $32.8 billion by 2023, while the new market will total $400 million in 2016 to $34.9 billion by 2023.